Browse Hierarchy MANMAR: BA Management with Marketing (Year 1)
This first year course focuses on how marketing forms an integral part of modern business management. The Management/Marketing provides a grounding in the disciplines underlying management. There are courses (compulsory) in accounting and finance, economics, psychology, sociology, quantitative methods, business law and an introduction to the study of management.
Browse Course
Name Sort by name | Code Sort by code | Type Sort by type |
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Business-to-Business Marketing | B2BMAR | Module |
Consumer Behaviour | CONBE | Module |
IT Strategy in Business | ITSBUS | Module |
Marketing and Social Media | MARSMD | Module |
Marketing and Society | MARSOC | Module |
Marketing Issues in International Business | MIIBUS | Module |
Principles of Marketing | PRIMAR | Module |
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